Group marketing executive - Melbourne
We are passionate about riding, We are passionate about innovation and we are passionate about strong partnerships.
The PS Wholesale Group is a Premium Australian distributor that works only with industry leading brands that dominate the Australian market across Cycling, Action Sports and Motorcycling. We are proud partners and have organically inherited the passionate culture of our brands; to be rider focused, innovative and driven by continuous improvement and change.
The cycling division (PSI Cycling) is the Australian distributor of world class and innovative bicycle brands including Cannondale, GT Bicycles, Fabric, Fox Racing, Lezyne and the complete SRAM family of products including SRAM, Zipp, Quarq, RockShox, Avid and Truvativ. We are also the proud distributors of Goodyear bicycles tyres and ABUS locks and helmets.
PS Importers (the motorcycle division) imports and distributes a wide range of World Class Motorcycles and Scooters; from brands Vespa, Moto Guzzi, Piaggio, Aprilia and Triumph.
The final wholesale business that forms the group is Fox Racing Australia. Fox Racing is the global leader in motocross and mountain biking gear and apparel. We fit the world’s elite athletes and enthusiasts with products that combine innovation and style.
Are you a Marketing guru, that is as passionate about being in the outdoors Mountain biking, loves the sound of a running motorbike motor or just absolutely loves the great outdoors?
Does launching innovative products in market for the above brands sound like your dream job?
The successful Group Marketing Executive will specialise in the Go-to-Market (GTM) function of product planning, market launches and customer experience / engagement activities.
You will be in field, activating key strategic initiatives, engaging with customers (both wholesale and retail) and helping build value in our products, brands and people. Your regular tasks will include:
Organisation of events; booking venues, catering, accommodation, transport, staff rosters, itineraries, CRM, coordinating all promotional collateral;
Facilitating world class content creation from concept to delivery;
Reporting performance measures to management and brands;
Managing the development and execution of press launches, press releases and general corporate communications activities:
Disseminating global product launch strategies and localising for maximum impact in the Australian Market;
Manage all aspects of the media calendar and liaison with our external media agency;
Collaborating with colleagues and teams including marketing, sales, product, logistics and General Management.
Qualifications & experience
A relevant qualification in Business/ Marketing;
Experience in managing creative elements from concept to delivery;
A thorough understanding social media platforms;
Advanced skills in Microsoft Office including Excel, PowerPoint and Word;
Experience in market segmentation and channel marketing;
Digital experience including, SEM, SEO, PPC, Google shopping, social media, and e-commerce;
Identifying product USP’s;
Managing ambassador relationships;
Budgeting and planning;
Self-motivated with the ability to work autonomously;
Presentation skills and public speaking;
Excellent organisation, communication, and planning skills;
Must hold a current driver license and MC Licence
Flexible working hours in line with regional needs may be a requirement of this role.
Be a change agent in a passionate, driven team with a strong family heritage.
You will gain long-term career prospects and be rewarded with a competitive remuneration package and incentives commensurate with your skill set.
Whilst all applicants will be carefully considered, we will only be able to personally contact those applicants that are short listed for an interview.