Marketing assistant - Melbourne
Global Fitness and Leisure is one of Australia’s fastest growing businesses, with an industry leading presence in Fitness, Bicycle and Kids Play Equipment categories.
If you haven’t heard of Global Fitness and Leisure, chances are you’ve come across our well-known and internationally distributed brands: Reebok, Adidas, Lifespan Fitness, Lifespan Kids, Rocky Mountain and Backyard Discovery to name a few.
Our products are distributed throughout Australia via a vast range of sales channels, which includes our Direct to Consumer brand eCommerce stores, marketplaces, traditional brick & mortar stores, warehouse outlets and major retailers such as Bunnings, Harvey Norman, Big W, Myer and more.
With rapid growth year-on-year, we have an exciting opportunity to expand our marketing team for an aspiring Marketing Graduate.
We are looking for a dynamic collaborative graduate to join our marketing team, who has excellent drive to learn quickly, who is highly motivated and can work well in a team.
Your roles & responsibilities (but not limited to):
Develop and maintain SEO/SEM Agency relationships and contribute to overall customer acquisition strategies, update and optimise website content
Assist in social media marketing in scheduling UGC and social media ads
Quality assurance on all digital content, including but not limited to promotions, ad copies, product pages, category pages, blogs and other on-site content
Assist the team of graphics, video and copywriters to produce consumer focused digital marketing material
Assist in distributing marketing content to customers on B2B/B2C/Internal level
Creation of engaged customer E-mail/SMS Marketing
Assist with the Marketplace team on product offerings on 3rd Party sites and Marketplace channels
Supporting the Head of Marketing on promotions via coordination and delivery to agencies
Ensuring all marketing efforts serve to achieve immediate and long-term business goals
Assist with capturing and analysing metrics in the digital space
Key Qualities and Attributes
Tertiary qualification in Marketing, Communications, Public Relations, Media Advertising or related field.
Passionate in Social Media platforms. Excellent understanding of all primary social media platforms and analytics tools
Good knowledge of Facebook targeting and advertising including audience creation, third party data sources, retargeting strategies and CRM integrations. Able to grow audiences and optimise paid campaigns.
Engaging and reliable person who can successfully communicate with internal staff, agencies and suppliers in a friendly but professional manner.
Excellent English writing skills to succeed in creating or proof-reading engaging copywrite content
Ability to work in a team environment
Highly organized and methodological thinker