Digital marketing specialist - Melbourne
Quad Lock is an award winning and fast growing Melbourne based company that revolutionized the smartphone mounting game with our patented case-based mounting system. We’re a fast paced business and you’ll be joining an energetic team that makes things happen and brings products to market all over the world!
Originally launched in 2011, the Quad Lock range now includes mounts for Cycling, Motorcycling, Driving, Running, and a range of Lifestyle options. To date, millions of Quad Lock products have been shipped to over 100 countries and sales continue to grow worldwide at a rapid pace.
About our people:
At Quad Lock not only do we work hard and love what we do, we are also a great bunch of people with a diverse range of interests. We have keen cyclists and motorbike riders, runners and car enthusiasts (of course). But did you know we also have movie buffs, musicians, entrepreneurs as well as our own in house gin aficionado but most of all we have happy people who love to laugh and don’t take themselves too seriously.
About the Role:
We are looking for a Digital Marketing Specialist to play an important role in our expanding Marketing team to assist in growing our business via strategic performance marketing initiatives. Working in a fast paced inhouse digital marketing team you will be able to apply your skills worldwide with real time feedback.
What you will be doing:
You will be launching, managing and optimising Google campaigns across search, display, shopping and YouTube
Performing daily optimisation tasks for paid Google campaigns, which includes but not limited to creating new campaigns, keyword research and expansion, bid optimisations, budget management, audience segment optimisation, and ad copy optimisation.
Creating and managing paid social campaigns on channels such as TikTok and Facebook.
Regularly conducting and keeping record of conversion optimisation tests (A/B, split testing, etc) and learnings each month to continually improve performance
Analysing attribution models across multiple channels
Using data and analytics (sales, performance, Google Analytics etc) to effectively determine opportunities for growth
Managing and optimising multiple Shopping Feeds, as well as using your experience in Data Feed Watch.
Creating Email Marketing campaigns on Klaviyo and analyse email flows to improve performance
You have relevant experience in a similar digital marketing role with a desire to learn and grow in this space (preferably for a direct to consumer brand)
Previous experience in running Google Adwords and Paid Social/Direct Response advertising campaigns, preferably to global audiences.
You bring with you familiarity with Google Analytics and Attribution models
You have an understanding of Klaviyo or similar email marketing software
Exposure to Shopify is desirable but can be learned for the right candidate
You will be highly organised with the ability to plan and schedule your work
You are a data driven and an analytical thinker
You possess excellent communication & time management skills coupled with a high attention to detail
Enjoy working as part of a team and also be able to work independently
You thrive working in a faced paced results driven environment
Working with Us:
You’ll form part of a vibrant and collaborative culture in a business where you can make an impact from the get go. So why not grow and develop your career whilst working in an environment with like-minded colleagues that love what they do, encourage and promote innovation and bring contagious energy to work every day? Oh and did we mention you’ll also have access to our amazing products and have a chance to test our new innovations before they hit the market.
To apply, select the ‘Apply Now’ button below and tell us a bit about yourself and your experience.
To be considered please include a personalised cover letter outlining why you would like to work at Quad Lock.